Sunday, November 28, 2010
Tuesday, November 23, 2010
Sunday, November 21, 2010
Tuesday, November 2, 2010
Tuesday homework.
1. How does advertising influence consumption?
- I think that the advertising influence a lot of consumption. Because advertisement is when the company advertise an item to you and want to persuade you to buy the item. And you think that you should buy that item, because the company advertise that item look good and great to you. Then, you will consume a lot for that item. If one advertisement talk about how you spend you money to buy stuff and that is bad. That will make a lot of people consume less than before. This also have some positive and negative affect.
- I think that the citizens are not sufficiently informed about the sustainability of their consumption habits. Because if they know the information about the sustainability of their consumption habits they will not buy any kind of item of all company. That will make the company be gone. And if we wanted to improve the sustainability we have to choose only good item for sustainability to advertise, not bad item. Then, they will not spend a lot of money for a bad item also.
- I think that these advertising techniques influence me purchase a lot. Because like put a famous model or celebrities into the advertisement. For example, the Pepsi advertise Lionel Messi and other famous soccer player that half-naked and painted on body that was print on the Pepsi can. That will make me and my friends to buy it, because it was pretty and Lionel Messi was on the can.
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